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Powered by your brand DNA

Every product photo,
unmistakably your brand.

neofashion.ai captures your label's brand DNA — then your team generates on-brand product photography, video, and campaign imagery through industry-leading AI models, at the pace of e-commerce.

Editorial campaign image: a flowing ivory gown captured in a dark studio

Why it's different

Generic AI looks generic. Your brand shouldn't.

A fashion label's value lives in the specifics — how your fabric drapes, the bodies you cast, the editorial mood you own. General models flatten all of it into an average.

We apply your brand DNA — your references, personas, and profile — directly to every generation, so every output carries your signature. The result is a defensible visual identity, not a stock look anyone can reproduce.

How custom models work →
Sculptural editorial gown rendered in a dark studio — one consistent house signature

Built for apparel, footwear, jewellery, bags, accessories, and watches.

About

We built the tool we wished existed.

Brand DNA-powered imagery for fashion brands — because generic tools produce generic output.

About →

How it works

Capture once. Generate forever. Scale across the team.

From a folder of references to a production pipeline in three steps.

  1. 01

    Capture

    Upload reference images and brand assets. We capture your brand DNA in minutes, not weeks, and apply it through industry-leading AI models.

  2. 02

    Generate

    Brief a shot in plain language. Produce on-model photography, flat lays, editorial video, and variations — on brand, every time.

  3. 03

    Scale

    Produce PDP-ready and campaign assets daily, with consistent personas and a shared brand library across your team.

Real output

On-brand output, not stock AI.

One consistent visual language across categories — apparel, footwear, jewellery, and accessories — all generated from your brand DNA through industry-leading AI models.

  • Editorial apparel shot — a draped garment in a dark studio

    Apparel · editorial

  • Product-first footwear shot — a leather heel on a stone plinth

    Footwear · product-first

  • Studio macro of a fine gold necklace on a dark surface

    Jewellery · studio macro

  • Campaign still of a structured leather handbag

    Accessories · campaign

Modules

One platform. Every production need.

On-model editorial — Fashion Photo
Image

Fashion Photo

On-model product photography with consistent personas, poses, and scenes.

Sketch and photoreal output side-by-side — Sketch to Photo
Image

Sketch to Photo

Turn a design sketch into a photoreal garment shot — single piece or full look.

Top-down studio flat lay — Flat Lay
Image

Flat Lay

Studio-grade flat lay and packshot imagery from your product photos.

Video

Hero to Video

Animate a hero still into a short, on-brand campaign clip.

Persona library wall — Personas
System

Personas

Reusable brand models — consistent faces and bodies across every shoot.

Cut-out before-and-after — Cut-Out Photo
Image

Cut-Out Photo

Clean cut-outs and on-white packshots ready for your product pages.

Questions

Questions — answered.

Do I need AI expertise to use it?

No. You upload references and brief shots in plain language. Your brand DNA and prompt engineering run behind the scenes.

How is this different from Midjourney or DALL·E?

General tools produce a generic average. neofashion.ai applies your brand DNA — references, personas, and profile — directly in every generation, so output carries your signature: fabric, fit, casting, and editorial mood.

Who owns the generated images?

You do, to the extent permitted by law. See our Terms of Service for how output rights are assigned to your workspace.

Is my brand data shared with other customers?

No. Your brand DNA — references, personas, and profile — stays private to your workspace and is never used to generate for another customer. We do not train public models on your content without explicit opt-in.

Can I start without talking to sales?

Yes. Self-serve credit plans let you start free. Enterprise teams can book a demo for custom models, API access, and SLAs.

Start generating on-brand imagery today.

Get in touch →